PREZI

We have chosen to set up our presentation in the following format : 

INTRO of FCB (Creating fashion beyond) a motto for our group based on our initials. 

SMART-

Specific - What our aims are and what we have decided yo use as a USP ( Luxury and Swarovski Elements)

Measurable - Social media metrics on how they can measure the success of our campaign

Attainable - Explain how every step of our plan works and why it works.

Realistic -Explaining how we have teams for all their needs from videographers to models and explain that our teams are interested in working with them in the future.

Timeline - Explain the timing of all the aspects of our plan.

WHAT the promotion will look like - Mock up of promotional posters, Facebook, The teaser, The SMM Video, The GIF of how the website will look and the loyalty scheme.

Conclusion.

As the background to our presentation we have decided on a black and white image from the video shoot.  As this sets up the theme.

We will set up the smart objectives the same way and include diamonds to represent the Swarovski elements. We shall keep the colour palette grey scale to fit in both with the luxury timeless feel and our promotion. ( such as the video)

Using fonts similar to the ones of their website, mixing bold, italics and regular text as the brand does.